Polo

The symbol I choose for this week is the Polo Raulph Lauren logo. Normally a high class item in the United States here in Spain the symbol seems to be the mainstay of the middle class. The brand initially launched in 1969 as line of mens ties but quickly took off after its entrance into the Bloomingdale storeline. The Polo shirt seems to be a large part of mens fashion here in Spain and has even spured a large number of knock offs. The knock-offs are produced in South Africa and sold here in Spain at a cheaper price. The High price of polo makes the shirts desired items. Raulph Lauren has stood as the main stay symbol of the upper middle class and will continue to be for time to come.